Entrepreneurship Knowledge Among Islamic Higher Education Institutions

Abstract

In line with Malaysia's national transformation agenda, entrepreneurship is considered a key factor that can transform the country from being a middle-income economy to a high-income economy. Institutions of Higher Education in Malaysia play an important role in ensuring that the field of entrepreneurship in the country moves briskly. Therefore, the participation of graduates especially in this field can drive the economic growth of the country and at the same time can reduce the unemployment rate of graduates. Therefore, the objective of this study is to identify the level of understanding of entrepreneurship among students of Islamic Higher Education Institutions. By using the method of distributing questionnaires to 292 respondents, the results of the study found that there is a very strong relationship between students' understanding of business networks with sensitivity to market demand and supply, exploring new things in business and knowledge of the field of entrepreneurship needing good digital skills. To ensure a deeper understanding of knowledge among students of Islamic Higher Education Institutions, especially in terms of good communication techniques and learning techniques to promote products more effectively, the Ministry of Higher Education together with Higher Education Institutions need to hold workshops and provide continuous courses to improve student understanding to the science of entrepreneurship.